Witt strengthens its Kids & Babies segment with MomCozy

February 18, 2026

Witt Denmark A/S has entered into a distribution agreement with MomCozy for the Nordic markets. Through the partnership, Witt adds an international brand to its Kids & Babies portfolio, meeting the growing interest in smart and time-saving solutions for modern families.

MomCozy has established a strong global presence and is known for innovative products for pregnancy, breastfeeding and baby care. The brand combines technology, comfort and intuitive functionality in solutions designed to give new parents greater freedom and flexibility in everyday life and is used by millions of families worldwide.

“MomCozy perfectly complements our existing assortment and strengthens our position as a full-range supplier of innovative baby and children’s products. The brand aligns directly with the market development we see, where technology and convenience are playing an increasingly important role in family life,” says Jacob Mølhede, Sales Manager Kids & Babies at Witt Denmark A/S.

Through the distribution agreement, Witt provides Nordic retailers with access to a broad product range covering breastfeeding, baby care and pregnancy, with a strong focus on functionality, comfort and ease of use.

Product highlights

MomCozy Mobile Flow™ Hands-Free Breast Pump (M9)

A wireless and discreet hands-free breast pump with intelligent app control, allowing mothers to pump while continuing their daily activities. The M9 delivers suction power of up to -300 mmHg, features 15 adjustable levels and personalised settings via the MomCozy App, and offers up to 4–5 pumping sessions per charge.

High-resolution images M9: https://we.tl/t-xV7AL11xEv

MomCozy KleanPal Pro Baby Bottle Washer

An all-in-one baby bottle washer that automatically washes, sterilizes, dries and stores bottles and pump parts. Featuring 26 powerful spray arms and 9 cleaning programs, the system ensures thorough hygiene. A quick wash cycle takes just 19 minutes, and items can remain sterile for up to 72 hours thanks to a medical-grade H13 HEPA filter.

High-resolution KleanPal: https://we.tl/t-wA4iJbLfdC

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Contact

Witt PR Department

Mail: presse@witt.dk

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About MomCozy

MomCozy develops innovative products designed to make everyday life easier for parents through smart, technology-driven solutions. The product range includes breast pumps, nursing bras, pregnancy pillows, bottle washers, baby monitors and baby carriers – all created with a strong focus on comfort, functionality and ease of use. The brand is trusted by millions of families worldwide and has received several awards for product innovation and design. For more information, visit: https://momcozy.com/

About Witt

Witt is a global brand house that develops and distributes innovative products designed to make everyday life smarter. With a strong presence in the Nordic region, Witt delivers distinctive brands across multiple business areas, including home appliances, small domestic appliances, kids & baby, sport & performance, outdoor, food, e-commute and medical solutions. For more information, visit: https://www.witt.dk/

Witt Denmark A/S
Contact our press department
+45 7025 2323
presse@witt.dk