Witt Denmark A/S expands its brand portfolio with EasyMotionSkin, bringing German premium technology to the Nordic markets. The strategic partnership sets new standards for how EMS training can be integrated into everyday life.
Strategic partnership for Nordic expansion
Witt Denmark A/S has entered a strategic partnership with EasyMotionSkin for the launch in the Nordics. EasyMotionSkin is a leading German company within EMS technology, and with Witt as a partner, the brand is now being established in Denmark, Sweden, Norway, and Finland. The collaboration combines EasyMotionSkin’s technological expertise with Witt’s strong market position and distribution network in the region.
Wireless EMS technology with hybrid solution
The EasyMotionSkin training system is wireless, fluid-free, and without loose cables or straps. For the first time, users can choose a hybrid solution that allows them to combine studio training with additional EMS sessions at home, on a forest run, or at the gym. EasyMotionSkin opens entirely new ways of integrating EMS technology into everyday life – flexible, efficient, and accessible whenever it suits the individual.
Ready for Nordic expansion
Witt’s sales team is currently undergoing intensive training focused on product knowledge, technology, and sales strategy. The goal is to ensure rapid and broad market coverage throughout the Nordics through solid know-how and a strong distribution network.
Shared vision of health and quality of life
The collaboration is built on a shared vision of giving people in the Nordic countries access to innovative training and health solutions. Especially in the Nordics, where an active lifestyle, sports, and health awareness are deeply rooted, both partners see ideal conditions for setting new standards with EMS technology.
“EasyMotionSkin represents technology that uniquely connects fitness, health, and quality of life. We are proud to introduce this forward-looking concept to the Nordics, giving our customers access to genuine innovation,” says Kasper Witt, Business Development & Investment Director, Witt Denmark A/S.
“The Nordic countries are among the most dynamic fitness and health markets in Europe. With Witt Denmark A/S, we have a partner who understands our vision and provides the ideal platform to establish EasyMotionSkin in the Nordics quickly and sustainably,” says Christian Keck, CEO of EasyMotionSkin.
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Link to high-res images: https://we.tl/t-ioRloBJQkI
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For further information:
Witt PR Department
Email: presse@witt.dk
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About Witt Denmark A/S
Witt Denmark A/S develops and sells innovative, high-quality products worldwide. The company operates through its own subsidiaries in the Nordics, the UK, Ireland, Benelux, the Baltics, Germany, and Austria. The product range spans from baby products and outdoor collections to advanced kitchen appliances and premium tea. Witt also operates the Michelin-starred Restaurant domæne as well as clinics for beauty and sports. www.witt.dk
About EasyMotionSkin
EasyMotionSkin is a premium product “Made in Germany.” The wireless EMS solution with patented dry-electrode technology combines maximum efficiency with modern app control, enabling training, recovery, and wellness – anytime and anywhere. www.easymotionskin.com
